How do you approach a project both bigger and wholly different than anything you have tried before? When there are shifting protocols and you're unsure of what's even possible? You hire Soulcraft. Their creativity and work-ethic are amazing. But the reason I believe our project was able to out-perform all projections lies in their belief that technical excellence is only the beginning. The spirit (or soul) of your piece, how it makes your audience feel, is the true measure of success. Work with them. You’ll be glad you did.
Director of Alumni, Parent, and Family Relations